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  • The marketing funnel model as a general advertising effectiveness principle

    Economy

    The marketing funnel is a model that visualizes the customer journey from the first contact with a potential customer to the purchase. The model visualizes the process by which a company converts...

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  • Restricted Right of Withdrawal for Online Gambling in Germany and Other EU Partner Countries

    Culture, nature, life & style

    Anyone who regularly plays the lottery here should bear in mind, when submitting their ticket online, that there is virtually no turning back, even if the ticket has not yet participated in any draw.

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  • Backlinks are crucial for better search engine ranking

    Web management

    Good websites are frequently searched for and visited. Good backlinks improve search engine visibility and influence the ranking of the indexed website.

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  • Fraud: Paypal buyer protection exploited

    Crime

    The convenience of transferring money with PayPal is nothing new. You simply enter the desired amount and the recipient's email address. Always be on your guard if you receive a message claiming...

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  • New regulations regarding the mandatory use of e-invoicing in Europe

    Economy

    The shift from paper documents to exclusively digital documents is a constant feature of the European business world. Sending a simple PDF file via email has simplified many processes. Electronic Data...

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  • The best-selling non-prescription drug in Germany

    Healthcare and Medicine

    As you might expect, painkillers are popular among the population. As the research company Statista has summarized, painkillers are expected to generate sales of over 922 million euros in Germany by...

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